Tag ~brand management

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How to hire and structure a growth team

Virtual product placement is coming for TV and movies and Ryff has raised cash to put it there

Slowdown or not Chinas luxury goods still seeing highend growth

Tracksuit raises 5M to make brand tracking more accessible

Helping banks refine sales pitches and customer service Minneapolisbased Total Expert raises 52 million

When should your B2C startup enter a new market

Led by exAmazonians Acquco raises 160M to buy and scale ecommerce businesses

Collect and leverage zeroparty data to personalize marketing and drive growth

Customer experience startup Clootrack raises 4M helps brands see through their customers eyes

Verified Expert Brand Designer: Studio Rodrigo

During a downturn sales teams should think like product managers

Use creative automation software to amp up your brands lowerfunnel assets

6 steps to reduce churn for high volume subscription companies

Smart growth tactics can put accountbased marketing within reach for startups and SMBs

Whats driving the global surge in retail media spending

5 questions startups should consider before making their first marketing hire

Videos lead brand creative growth with 3x increase since 2017

Is your products AI annoying people

Tackling touchpoints on your customers path to purchase

One CMOs honest take on the modern chief marketing role

Will the 2020s be online advertisings holistic decade

Andreessen Horowitz funds Vitallys 9M round for customer experience software

6 steps to reduce churn for highvolume subscription companies

How ecommerce brands can outlast this market downturn

Leanplum acquired by Clevertap as retention marketing platforms consolidate

What does the future look like for ecommerce aggregators

To fully embrace productled growth build a strong product ops team

American Airlines starts trialing Google Nest Hubs as translators in its lounges

GetYourGuide widens its horizons will expand its Originals short tours into day trips and more

Romanian marketing expert Robert Katai explains how to get the most out of your content

Develop a buyers guide to educate your startups sales team and customers

Customer feedback is a development opportunity

Brands that hyperpersonalize will win the next decade

Upscribe raising 4M wants to drive subscriptionfirst DTC brand growth

2 exercises that will bring your brand persona to life

No code tool maker Heyflow nabs 6M to fix your customer conversions

Even startups on tight budgets can maximize their marketing impact

Brand is more than meets the eye

How to improve retention growth marketings golden metric

From startups to Starbucks: The embedded API opportunity

Ecommerce aggregator Merama gets its horn after just 12 months in business

The productled growth playbook

4 proven approaches to CX strategy that make customers feel loved

Carve out a place for your brand with a positioning statement

Experts Weekly: Microsegmentation PMF experiments and personalized shopping

Apolloio taps 32M to make the process of B2B sales more intelligent

What I learned the hard way from naming 30 startups

Consumers and data are driving changes in the insurance sector: Where are we headed

EnquireLabs aims to pull back the curtain on consumer behavior

Ometria raises 40M C round to automate CRM for retailers