Tag ~brand management

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Is your products AI annoying people

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Heirlume raises 138M to remove the barriers of trademark registration for small businesses

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6 steps to reduce churn for highvolume subscription companies

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Will the 2020s be online advertisings holistic decade

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How to hire and structure a growth team

2 exercises that will bring your brand persona to life

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Experts Weekly: Microsegmentation PMF experiments and personalized shopping

Endgame grabs another cash infusion as productled growth momentum builds

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Verified Expert Brand Designer: Studio Rodrigo

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Develop a buyers guide to educate your startups sales team and customers

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Brands that hyperpersonalize will win the next decade

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How ecommerce brands can outlast this market downturn

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No code tool maker Heyflow nabs 6M to fix your customer conversions

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One CMOs honest take on the modern chief marketing role

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Upscribe raising 4M wants to drive subscriptionfirst DTC brand growth

Ometria raises 40M C round to automate CRM for retailers

Leanplum acquired by Clevertap as retention marketing platforms consolidate

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How to improve retention growth marketings golden metric

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What I learned the hard way from naming 30 startups

GetYourGuide widens its horizons will expand its Originals short tours into day trips and more

Led by exAmazonians Acquco raises 160M to buy and scale ecommerce businesses

Collect and leverage zeroparty data to personalize marketing and drive growth

Customer experience startup Clootrack raises 4M helps brands see through their customers eyes

Whats driving the global surge in retail media spending

When to ditch that nightmare customer before they kill your startup

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Customer feedback is a development opportunity

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Tracksuit raises 5M to make brand tracking more accessible

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Create target customer personas to develop successful growth strategies

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6 steps to reduce churn for high volume subscription companies

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Australian growth marketing agency Ammo helps startups calibrate their efforts

Consumers and data are driving changes in the insurance sector: Where are we headed

EnquireLabs aims to pull back the curtain on consumer behavior

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When should your B2C startup enter a new market

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To fully embrace productled growth build a strong product ops team

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Tackling touchpoints on your customers path to purchase

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How to acquire customer research that shapes your gotomarket strategy

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4 proven approaches to CX strategy that make customers feel loved

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Helping banks refine sales pitches and customer service Minneapolisbased Total Expert raises 52 million

Brand is more than meets the eye

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Carve out a place for your brand with a positioning statement

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What does the future look like for ecommerce aggregators

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The productled growth playbook

Ecommerce aggregator Merama gets its horn after just 12 months in business

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From startups to Starbucks: The embedded API opportunity

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Even startups on tight budgets can maximize their marketing impact

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Videos lead brand creative growth with 3x increase since 2017

Virtual product placement is coming for TV and movies and Ryff has raised cash to put it there

Apolloio taps 32M to make the process of B2B sales more intelligent

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Andreessen Horowitz funds Vitallys 9M round for customer experience software

Slowdown or not Chinas luxury goods still seeing highend growth